So if I don't like The Australian should I not worry about the impact that its opinion and reporting might have on politics and policy?
And if I don't like Alan Jones, should I not just switch off the radio and stop this ridiculous #destroythejoint 'ing?
And if Vile Kyle or A Current Affair are not my cup of tea should I just keep my radio dial firmly plastered to anything starting with ABC?
No, of course not. If I don't like these media outlets I have every right to voice my concerns, whether that be letters to the editor or corporate sponsors, signing a petition or participating in a satirical hashtag or two.
Mamamia is a commercial website not a personal blog. It makes money via advertising revenue and it is aimed squarely at women like me. The fact that the brand Mamamia is heavily identified with the founder of this website does not make critiquing Mamamia the same as being mean to Mia Freedman.
I have been reading through the #fakemamamia tweets and the vast bulk of them are spot on, so much so that it can be hard to tell the difference between what is real and what is fake. They skewer the faux-feminism that is so reminiscent of what mainstream media has always offered women.
I understand the impulse to wish we would all just "play nice" but don't believe they are justified given the increasingly nasty tone of so many dinner party conversations in Mamamia land.